JUSTIFICATION TOOLKIT

You recognise the value of attending a VX Global event, but how do you communicate that to the person responsible for approving your professional development requests?

We understand that securing approval to attend events and conferences can sometimes be challenging. That’s why we’ve created this Justification Toolkit—to help you demonstrate the tangible value of attending a VX event and how it directly supports your organisation’s goals

Why Attend VX Event (e.g., NACF, SBE, GBAF, ATIGS, TTS)

The VX event agenda features an extensive programme including:

Inspiring keynotes
A vibrant exhibition
Dedicated networking sessions
Country and sector-focused roundtables
Investors’ zone and ministerial dialogues
Trade experts zone, sightseeing tours, and more

Whether your objective is to cultivate strategic relationships, discover investment opportunities, or elevate your brand’s presence, VX events provide a global platform where the industry’s present and future leaders converge

Communicating Value

The toolkit below will help you effectively share the benefits of attending a VX event with your supervisor and organisation.

Step 1: Write a Letter to Management

Submit a formal proposal to your supervisor highlighting:

How your attendance aligns with the department or organisation’s goals
The specific skills, insights, and connections you will gain
How this knowledge can be immediately applied upon return

To assist you, VX Global has prepared a customisable justification letter (.docx) you can personalise and send to your manager.

Before the Event

Book your accommodation early to take advantage of discounted rates.
Download and use the VX Event Mobile App to plan your sessions, meetings, and exhibit visits efficiently.
Create a checklist of the technical sessions, speakers, and exhibitors you wish to prioritise.

During the Event

Visit the Information Desk to collect your registration materials and presentation download voucher (for full delegates).
Keep a print or digital copy of your Expo Plan via the VX Event Mobile App.
Pick up a copy of the On-Site Programme for easy navigation.
Attend special sessions and networking events to connect with peers, investors, and exhibitors.
Exchange business cards and follow up within a week after the event.
Participate actively—attend as many relevant sessions as possible.

After the Event

Review your notes and materials while insights are still fresh.
Share a post-event report with your manager and team summarising key learnings. Your report can include:
- Executive summary of key themes, ideas, and best practices
- Highlights from keynote and technical sessions
- Industry insights and opportunities discovered
- List of products, services, or innovations identified at the expo
Follow up with new contacts and potential partners.
Train your colleagues by sharing relevant strategies, tips, and new knowledge gained.

Once your manager sees the value—new business leads, practical insights, and applicable strategies—they’ll be more inclined to support your participation in future VX events (and may even join you next time!).

Calculate Your VX Event Return on Investment (ROI)

Attending a VX Global event is not just an expense—it’s a strategic investment.

Your participation can help your organisation:

Reduce reliance on costly consultants or training programmes
Gain market insights faster and more efficiently
Build strategic partnerships that drive growth

By clearly connecting your organisation’s objectives with the VX event programme, you can demonstrate that the knowledge, resources, and relationships you’ll gain far outweigh the cost of attendance.